Problem → solution
Your product fixes a frustration people already feel. We open on the pain, then show the fix working.
Example hook
I was so tired of this until…
Stop wasting ad spend on content people scroll past.
We script, film and edit UGC ads for e-commerce brands. Every concept ships as a batch of hook and format variations, labelled and ready to launch as a test in your ad account.
For e-commerce brands in any category, from first test budget to scaling accounts. Browse our creators
I almost returned this. Glad I didn’t.
@maya.tries
Honest review after 30 days of using it
@maya.tries
POV: you finally found the one that works
@maya.tries
- creators on the roster
- 47
- countries, so we can match your market
- 15
- niches covered, from skincare to tech
- 9
Ads built to stop the thumb and sell the product.
Work from creators on our roster, across beauty, health, accessories and personal care. Turn the sound on.
Crossbody bag
Product demo, by Kaz
Revair reverse-air dryer
Problem → solution skit, by Ria Lou
Sea-Band
Storytelling testimonial, by Kelsey
Jellyz konjac soap
Testimonial, by Ria Lou
Running influencers in-house is a second job nobody hired for.
Your media buyer needs fresh creative every week. What they get is a backlog of creator emails, missed shipping deadlines and footage that looks great on a creator’s feed but dies in the first two seconds of an ad.
We take the whole pipeline off your plate and hand back what your ad account actually needs: variations to test.
| The work | Doing it with influencers yourself | With SummitFlow |
|---|---|---|
| Finding creators | Cold DMs, rate cards, half of them never reply. | Cast from our roster of vetted creators who match your customer. |
| Scripts | Creators improvise. Your offer gets mentioned at second 40. | Direct-response scripts written by us, approved by you. |
| Product shipping | Tracking a dozen packages to a dozen addresses. | We coordinate every shipment and follow up. |
| Usage rights | Negotiated one creator at a time, usually after the fact. | Paid-ad usage written into every creator agreement. |
| Editing | Raw phone clips that were never cut to run as ads. | Retention edits: hook, captions, pattern breaks, proof, CTA. |
| What you end up with | One video per creator, and no way to test it. | A folder of labelled variations per concept, ready to launch. |
Any product. The format that sells it.
Beauty, supplements, pets, home, apparel, gadgets, auto parts. If it ships in a box, we can film it. What changes is the format. We pick the ones that match how your customer decides, then test hooks inside each.
Testimonial review
Buyers need trust before price. A real-feeling review from someone who looks like them does the convincing.
Example hook
Honest review after 30 days
Unboxing & first use
The packaging, texture or first reaction is part of the appeal. We capture the moment it lands.
Example hook
Opening this so you don’t have to
Before / after
The result is visible. We show the difference clearly, within the rules of each ad platform.
Example hook
Same room, 10 minutes apart
Comparison
Shoppers are weighing you against a cheaper or better-known option. We put them side by side.
Example hook
The $30 one vs. the $120 one
Routine & lifestyle
Your product fits into a daily habit. We show it in context, in a real home, car, gym or desk.
Example hook
Things I use every single morning
From brief to launch-ready folder in three steps.
- 1
Analysis & strategy
We study your product, your reviews, your competitors’ longest-running ads and what’s already working in your account. You approve angles, hooks and scripts before anyone films.
You receive: Creative brief and scripts
- 2
Filmed by our creators
We cast creators who look and talk like your actual customers, ship them the product and direct every shoot against the script, with multiple takes of every hook.
You receive: Raw footage, all hook takes
- 3
Direct-response edit & delivery
Editors cut for retention: a hook in the first second, captions, pattern breaks, proof and a clear offer. Every concept comes back as named variations in 9:16, 4:5 and 1:1.
You receive: A folder of ready-to-test ads
Your next winning ad hasn’t been filmed yet.
In 30 minutes we’ll look at your current creative and your account, and tell you which angles we’d test first. You keep the ideas whether we work together or not.